Pepsi is unveiling a new logo and visual identity system after 14 years that includes a bold typeface, updated color palette and a signature pulse. (PepsiCo)

(PURCHASE, N.Y) Pepsi has announced they will be unveiling a new logo and visual identity system, the first update of the iconic Pepsi globe logo in 14 years. Pepsi will roll out the new look in North America this fall in time for the brand’s 125th anniversary, and globally in 2024. They also say as of 2022, Pepsi has begun to convert all 20oz bottles of Pepsi, including Pepsi Zero Sugar to 100% recycled PET. Pepsi says the new logo and visual identity pays homage to the brand’s rich heritage while taking a big leap toward the future.