The Friday Teleforum program with Eddy Crow will discuss ‘branding’. Branding was a central player recently in the stadium re-naming kerfuffle,  and advertising executive Dave Paulovich of Ddaniel Advertising will be Eddy’s guest to explain how and why ‘branding’ works in advertising. Teleforum is every weekday from 9 till noon on am1230, am1460, fm99.3, and fm95.7, all presented by St. Barnabas.